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How Strictly’s Popular Dancers have Ended up In Debt
For viewers tuning into BBC’s megahit Strictly Come Dancing, they would be right in assuming that its stars must be making a significant fortune.
Whether it be the tireless hours of training, or being an on-screen fixture for weeks on end, the program’s professional dancers have assisted make the series a captivating watch throughout the fall months.
However, while it has actually been presumed that Strictly experts should earn a pretty cent, and years of success, through their time on the program, for the majority of it’s a wholly different story.
Pros who have actually bid farewell to the Strictly dancefloor in recent years have shared their struggles with stacking debts and cash problems, with some even dealing with the possibility of losing their homes.
Recently, Ben Cohen and Kristina Rihanoff end up being the latest stars to be struck by the infamous ‘Strictly curse’ after their 12-year romance ended in heartbreak. MailOnline then exposed it was the severe financial troubles they had just recently experienced are thought to have actually lagged their split.
MailOnline peels back the shine behind Strictly stars’ incomes to expose the fact about how for many, the cash stops as quickly as the ballroom lights go dark …
Kristina Rihanoff
How Strictly’s popular dancers have wound up in debt – as Kristina Rihanoff’s financial troubles are blamed for split from Ben Cohen (pictured on the program in 2013)
Kristina formerly appeared on Strictly as a professional from 2008 to 2015, making headlines when she began a love with her celebrity partner Ben Cohen.
However, in 2015, the couple shared worries that they could lose their home after being hit by cash troubles, with Ben laying bare their monetary problems in court.
The degree of the couple’s battles were laid bare in unusual scenarios – during a court appearance last September when Kristina, 47, was caught driving without insurance coverage.
Giving evidence during the case, England World Cup winning rugby star Ben, 46, admitted he had bungled the handling of their automobile insurance coverage policy and informed how he was ‘combating to conserve his relationship and home’.
A friend of the couple informed the Mail he stated: ‘The previous six months have actually been hell for them and it has torn the love they had apart. For the sake of their family, they have picked to move forward as separate people.
‘Those near to them who understand them as a couple had actually hoped they would have the ability to work things out however for now it’s over and it appears like there’s no going back.’
The couple were left with debilitating financial obligations after they tilled every penny they had into a yoga studio which plunged into crisis throughout the Covid pandemic.
In a tortuously frank admission Ben informed the court: ‘I get up every day and I combat not to lose everything – to lose my cars and trucks and my house and my relationship. I’m so overdrawn.’
In 2015 the couple shared fears that they could lose their home after being struck by cash issues, with Ben laying bare their financial woes in court (imagined in 2021)
When questioned about the stress on his and Kristina’s relationship, he said: ‘We’re still living together. We remain in it economically.
‘We stay in business together so the problem is that we opened the organization before Covid and we got the worst severities of it and in all truthfully this is simply another problem for me to deal with.
‘I’ve got charge card that are overdrawn. I’m overdrawn in both accounts. We have actually got a service financial obligation since of Covid. It’s simply another issue.’
The business was noted to be compulsorily struck off on December 27, 2022, but the action was suspended 9 days later and stopped on April 28, 2023.
Records also expose that a food services company called Soo Greens Ltd which is 100 per cent owned by Soo Yoga Group Ltd was efficiently ₤ 6,633 at a loss, taking into account future liabilities, in its last represent the duration ending on July 31, 2020.
The business’s accounts for the year ending in July 2021 have actually still not been submitted and are now almost 29 months overdue.
Another business called Soo Purple Mountain Ltd which is also owned by the Soo Yoga Group, was established in December 2021 and liquified by a voluntary strike off in February this year without ever submitting accounts.
A fourth company called Soo Group Ltd which was half owned by Cohen and half owned by three other individuals was likewise included and voluntarily struck off on the same dates.
A 5th company called Yoga Wellbeing which is 100 percent owned by Rihanoff was ₤ 5,041 at a loss, taking into account future liabilities, at the end of July 2020. Its accounts are also nearly 29 months past due, according to Companies House records.
AJ Pritchard
AJ first increased to fame as a candidate on Strictly Come Dancing from 2016 to 2019, leaving the program simply months before the Covid pandemic (pictured with Saffron Barker in 2019)
But AJ has because shed light on the cash issues some Strictly stars can deal with, and shared that he was plunged into financial obligation when his dance tour was cancelled in 2020
AJ first increased to fame as a candidate on Strictly Come Dancing from 2016 to 2019, leaving the program simply months before the Covid pandemic.
While the star had previously intended to start a brand-new age of dance success by departing the show, the pandemic forced him to cancel his planned dance tour, plunging himself and brother Curtis into debt.
Speaking with MailOnline, AJ clarified the cash troubles some Strictly stars can deal with after leaving the program.
He stated: ‘We had a business where we were running our own trip and the trip was interrupted. We paid all of our dancers since, personally, I seemed like that was the right thing to do. We wound up with a VAT costs which came out of our own pocket.
‘We didn’t make money, myself or Curtis, however we paid all of our dancers. It’s a tough decision to be made, however that’s what it is when you are running your own business.
‘They definitely did value it. I perhaps didn’t value the debt that I was left in however, hey, it’s a decision that was made.’
AJ said it is hard when a lot of his good friends believe he’s a ‘millionaire’ after starring on Strictly, nevertheless, he discussed that after they paid their taxes and VAT, the figure he makes is no place near that.
The dancer said: ‘I think a great deal of individuals expect you to go on to Strictly or Love Island and instantly be a millionaire. Once you have actually paid your tax and your VAT, and if you’re a restricted business, that’s not even close.
‘I believe openness is a favorable thing in this day and age, however the majority of people do not really wish to speak about their finances.
‘And I believe individuals are captivated by money. People love to see numbers and love to see good things, and a lot of times you require to live within your own methods.’
After leaving programs such as Strictly and Love Island, Curtis and AJ were tossed into a variety of big money offers and AJ states some individuals have no idea how to handle that kind of sum of cash.
Former I’m A Celebrity star AJ exposed he and Curtis ‘wish to make a difference’ and have actually established ‘utilizing our own cash’ a financial investment business called FINT to help to ‘inform’ people.
AJ became very open about how sometimes the TV reservations and photoshoots can all of a sudden stop and stars need to learn how to ‘adapt’ their career.
AJ stated it is hard when a lot of his pals believe he’s a ‘millionaire’ after starring on Strictly, as after they paid their taxes and VAT, the figure he makes is no place near that
He continued: ‘It’s really hard I think in our industry, the home entertainment market and a great deal of other industries today because a great deal of people are being laid off. It does play on your psychological health if you do not have that next task.
‘Myself and Curtis have actually invested money, from my really first salary on Strictly I’ve constantly had that cash invested into different portfolios. Therefore, if I didn’t work in six months time, I do have money there that I can draw on if I require it.
‘And at the end of the day, there are always tasks out there. It’s simply often having to alter what it is you think you are going to do and adjust a bit. Adapting is difficult but you do have to adjust often.
‘It’s essential that individuals go into these huge programs that they’re enjoying but they have a profession behind them like myself and Curt. We’re both expert dancers, we can go all over the world and teach.’
Every day, people are facing the cost of living crisis and AJ admitted he is no various and is routinely snapped back into the ‘real life’ as he’s seen the remarkable boost in everyday items.
He discussed: ‘Every day I’m brought back to reality. I brought up at the fuel pump today and the diesel was 10p more pricey due to choices that have been made much greater up than my income. That’s the genuine world.
‘I resembled, ‘What 10p more expensive from yesterday to today’, like that’s crazy. I believe people forget, the cost of living and inflation’s gone up.
‘Even when inflation comes down, it doesn’t imply that it returns to what it was. Life is going to be tough for a lot of individuals this year and I do not think it’s going to get any easier.’
Robin Windsor
Despite drawing in a remarkable ₤ 100,000 as a star of Strictly, Robin Windsor tragically died with simply ₤ 879 in his company’s business account
Despite pulling in an excellent ₤ 100,000 as a star of Strictly, Robin Windsor unfortunately died with simply ₤ 879 in his business’s organization account.
The dancer was discovered dead in a London hotel in February last year, and in the wake of his passing it was revealed his company had not traded for some time and according to Companies House Records was dealing with an ‘active proposition’ to be struck off.
The business Happy Feet Creative Limited was owed nearly ₤ 5,000 the last time it submitted accounts, however owed lenders ₤ 15,000, meaning it was ₤ 8,350 in the red.
At the height of his star in 2015 and 2016 he held more than ₤ 23,000 in the business and advanced himself ₤ 35,000 from the business, which was paid back.
The business had actually carried revenues from a ‘wide array of contracts to supply performing arts services within the media market’, documents said.
In the months prior to his death, Robin had actually been working on a Fred Olsen Cruise – along with fellow Strictly expert Gordana Grandosek Whiddon – and published pictures of himself when the boat docked in South Africa.
Robin previously informed how he was paid ₤ 100,000 a year during his time on Strictly which an end after the 12th series in 2014.
The dancer was discovered dead in a London hotel in February, and in the wake of his passing it was revealed his firm had not traded for a long time (envisioned on the show in 2013)
He likewise recalled one time he earned ‘silly cash’, informing This Is Money: ‘My dance partner and I were as soon as paid ₤ 10,000 each to remain in a luxury resort in Mauritius for a week and dance the cha-cha-cha at an occasion. Our dance lasted 2 minutes.’
He kept in mind in September 2022 that the ‘finest’ year of his monetary life was 2010, ‘my first year on Strictly Come Dancing’.
He stated: ‘All of a sudden, I was making money I had actually only dreamt about. I probably made about ₤ 100,000 that year – not just from Strictly but from work off the back of the show such as the tour and private performances.
‘When you’re on prime-time TV, everyone wants a little slice of you.’
Speaking about his Strictly exit, Robin stated he became so ‘bitter’ about not being enabled to return that he couldn’t bear to see it, and he entered into a ‘stable decrease’ after leaving the program.
Graziano Di Prima
Graziano was drastically sacked by bosses last year following claims of gross misconduct towards his previous superstar partner Zara McDermott
Following his departure from the show, Graziano tried to cash on his appearances on the program, with customised video messages on Cameo
Graziano was as soon as thought about a preferred amongst Strictly fans, however in 2015 he was drastically sacked by bosses following claims of gross misbehavior towards his previous celeb partner Zara McDermott.
The dancer later on validated and regretted his actions against Zara.
Addressing his exit from the show, a ‘ravaged’ Di Prima wrote on Instagram: ‘I deeply regret the occasions that resulted in my departure from Strictly.
Strictly Come Dancing rich list: The expert dancers waltzing all the way to the bank after earning MILLIONS thanks to the show
‘My intense enthusiasm and determination to win might have affected my training regime.
‘While appreciating the BBC HR procedure, I acknowledge it’s only right for the sake of the program that I step away. I am saddened that I wasn’t allowed to provide a quote to the online news stories, and I take on board the level of sensitivity of the circumstance.
‘There’s more to this story that I am not able to go over at this time, however I am committed to being strong for my family and buddies. I wish the Strictly household absolutely nothing however success in the future.’
Following his departure from the program, Graziano tried to cash on his looks on the show, with customised video messages on Cameo.
The dancer charged $100 (₤ 78) for a video message, and continued to describe himself as a ‘professional dancer on Strictly’ on his profile.
And the stars who have capitalized their Strictly success …
Oti Mabuse
For many fans, Oti is thought about one of Strictly’s most effective exports, with the dancer crowned series champ for 2 years in a row, in 2019 and 2020
Ever since, she has looked like a judge on Dancing On Ice, and also earned a reported ₤ 200,000 fee for her stint on I’m A Celeb Get Me Out Of Here! last year
For numerous fans, Oti is thought about one of Strictly’s most successful exports, with the dancer crowned series champ for two years in a row, in 2019 and 2020.
The dancer was reported to be on a ₤ 410,000 salary before she left the program in 2022, and considering that her exit has actually generated a big fortune with a string of successful TV gigs.
Since then, she has looked like a judge on Dancing On Ice, and was likewise a panellist on The Masked Dancer, and BBC’s The Greatest Dancer, contributing to a rumoured fortune of more than ₤ 1.4 million.
Before signing up with the Strictly lineup, Oti likewise worked as a professional dancer on Strictly’s German equivalent, Let’s Dance.
Oti is listed as a director of Pure Mabuse Limited, which she established with her partner Marius Iepure, which was established in February 2017, and has noted properties of ₤ 510,953, according to its newest accounts.
In 2022, Oti also signed a big-money deal to collaborate with Bravissimo on a ‘confidence improving’ underclothing variety, and she and husband Marius likewise share a ₤ 590,000 London mansion.
Between them, Oti and Marius hold ₤ 750,000 of assets in 4 personal companies, which they co-own. consisting of the property company, Lionshead, which notched up ₤ 110,582 in assets since in 2015.
And Oti has only added to her fortune in recent months by appearing on I’m A Celebrity Get Me Out Of Here! where she was reportedly paid a ₤ 200,000 charge.
Kevin Clifton
Kevin Clifton was crowned Strictly champ in 2018 with Stacey Dooley, and after leaving the program in 2020, has actually moneyed in with a string of stage functions
However, the dancer has actually formerly shared that it hasn’t constantly been simple, exposing in 2019 that he utilized to sleep in his car while trying to kickstart his carrying out career
Since leaving Strictly in 2020, Kevin Clifton has actually required to the stage, carrying out in Strictly Ballroom, Rock of Ages and War of the Worlds.
His company Supreme Dance stated ₤ 104,993 in its newest assets with ₤ 42,234 remaining after expenses.
However, the dancer has formerly shared that it hasn’t always been easy, revealing in 2019 that he used to oversleep his vehicle while trying to start his performing profession, while handling it with a workplace task.
Speaking on his podcast The Kevin Clifton Show, he said: ‘If there’s no one there, I’ll sleep in my cars and truck and after that I can manage two of my dance lessons tomorrow.
‘I spent loads of time sleeping in my cars and truck – generally living out of my cars and truck – and having no work. It’s not all glamour. People believe we live these easy, showbiz, glamorous lives and it’s not like that.
‘There’s been times where I was just getting fired from task after task – regular workplace jobs, just attempting to sustain my dancer profession.
‘I was essentially looking in my wallet going, I have actually simply been fired from another task. I’ve got 4 lessons tomorrow; I currently can’t pay for 2 of them.
‘I’m going to need to blag it with the teacher and state, » Oh, there’s been an issue at the bank. I’m going to have to give you the cash on my next lesson. » James and Ola Jordan
Business: James and Ola Jordan have capitalized their joint weight reduction in the last few years, establishing a physical fitness site called Dance Shred where they charge ₤ 12.99 each month to subscribe
James Jordan left Strictly in 2013 with his other half Ola doing the same 2 years lateer.
James has actually appeared on Celebrity Big Brother, returned a few years later for the All Stars version and won Dancing On Ice in 2019.
The couple have actually capitalized their joint weight-loss over the last few years, setting up a fitness site called Dance Shred where they charge ₤ 12.99 monthly to subscribe.
The set sold their Kent mansion for ₤ 2.5 million previously this year and have actually considering that scaled down to a home more ‘appropriate’ for their daughter Ella.
Much of their earnings is funnelled through their firm James and Ola Dance Academy which most just recently had ₤ 774,023 in possessions and ₤ 465,002 after costs.
They make money by offering signed pictures for ₤ 9.50 while Ola provides dance lessons to fans at ₤ 300 a pop.
Strictly Come DancingBen CohenBBC